The State of App Messaging 2026
How subscription apps turn traffic into revenue with messaging - REPORT
This report analyzes 6+ billion messages sent via the Reteno platform. Discover key trends and communication benchmarks from 2025 to market better in 2026.
What`s inside:
Key metric benchmarks - open rate, CTR, conversion, and revenue
UA, retention, and messaging trends across 67 markets
Unique insights into messaging automation and the role of AI

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